DMI Pro V10: Unleash the Latest Digital Marketing Trends in 2024
DMI Pro V10 - Learn the ten key digital marketing trends in 2024 that you must master to drive higher ROI and stay ahead in the digital marketing game.
Bashair Abdullah
8
min read
Introduction
2023 is the year of significant change in digital marketing, AI, and other technologies. Are you doing enough or keep yourself updated to win your audience's changes?
Triggers Academy demonstrated ten of the latest key digital marketing trends in 2024, which you need to master. So, without more delay, start with the DMI Pro V10, a certified digital marketing professional course now!
What is a DMI Pro V10?
The DMI Pro V10 (Certified Digital Marketing Program) is developed with updated and demanding key skills that help you stay ahead of the competition. The program has been developed by the most renowned Digital Marketing Institute in Europe.
Also, the program is taught by industry-leading and popular market leaders, and practitioners who are active on the GCC market.
Enroll Now and explore:
Game-changing digital marketing strategies, AI on business, and many more which help to reshape today’s business landscape.
Social media and content marketing insights that boost your brand by converting visitors into regular customers.
SEO, PPC, and display advertising secrets that boost your website’s organic rankings, drive, and generate online traffic.
Email marketing proven tactics and strategies which provide important resources so that you can track your success and convert instantly.
Advanced marketing skills to enhance effectiveness and make data-driven decisions.
Web and eCommerce marketing based on user-centered design principles and Buyer’s Journey knowledge.
Game-changing digital marketing strategies and AI on business help to reshape today’s business landscape.
Social media and content marketing insights that boost your brand by converting visitors into regular customers.
SEO, PPC, and display advertising secrets that boost your website’s organic rankings and generate online traffic.
Proven email marketing tactics and strategies provide important resources so you can track your success and convert instantly.
Advanced marketing skills to enhance effectiveness and make data-driven decisions.
Web and eCommerce marketing based on user-centered design principles and Buyer’s Journey knowledge.
Besides these, you get access to other digital marketing trends like GA4 and many more. Thinking about: What’s new, and how does our digital marketing course in Saudi Arabia improve your digital presence? Check out the next section now!
DMI Pro V10: What's New?
DMI Pro V10 is the best online course for digital marketing that will focus on brands' and individuals' growth in 2024. One thing you can count on with this program for digital marketing is constant updates to provide the best marketing trends and keep you ahead of the competition.
Let's check out why you enroll!
Digital Marketing in the Era of AI
Do you want to unleash the power of digital marketing in the era of AI? With our online course for digital marketing, you’ll explore digital channels, AI-powered tools, machine learning algorithms, audience insights, 360-degree campaigns, and much more.
After completing this module, you’ll -
Craft a roadmap for your existing or future business success.
Utilize the best practices of digital marketing, digital media, and channels.
Develop clear marketing objectives and gain industry insights using AI tools.
Engage your audience and master the buyer’s journey to connect.
Covered topics are:
Inbound and outbound marketing
Digital marketing channels
AI in digital marketing
Audience listening tools
Competitive research
Traditional funnel and buyer’s journey
Evolution of Successful Buyer’s Journey
Integrate offline and digital marketing
Digital Marketing Strategy
Digital marketing strategy development is crucial to guide channel choice, personas settings, measurable KPIs, develop budget plans, higher ROI, and many more. What’s more?
You’ll make informed budget allocations by researching personas, priorities, and channel choices that ensure maximum impact.
Help you build engagement and creative strategy that delivers campaign goals.
You’ll be able to focus, measure, and contribute seamlessly to your business goals.
Help you in executing a successful paid media and campaign action plan.
Covered topics are:
Updated marketing strategy
Return on Investment (ROI) and strategy
Digital audit
Forecasting and Strategy
Marketing Brief
Agency collaboration
Media and campaign action plan
Professional Skills for Digital Marketers
A successful digital marketer must have professional skills to keep pace with an ever-changing working environment. From time management to elevating your professional toolkit for both personal and business success, you’ll be able to -
Develop an agile mindset, foster innovation, and drive efficiency to stay ahead of the marketing game.
Drive success with marketing campaigns and business projects through project management techniques.
Transform challenges into opportunities, develop fresh ideas relevant to business goals, and apply problem-solving techniques.
Master time management, strategic thinking, effective communication, and resonate with your audience.
Covered topics are:
Seven-step framework for managing projects
“Test and learn” approach
Agile concept of the “MVP”
Problem-solving strategies
Strategic thinking and effective communication power
Audience persuading skills
Removing barriers and generating new ideas
Content Marketing
Master the art of crafting persona-focused, data-driven, and high ROI content through executing content marketing strategy. From content creation to measuring success, learn how you can amplify your impact with AI-powered insights and other strategies with us! After completing this module, you'll alone:
Build an engaging and revenue-driven content marketing strategy highlighting business goals and targeting personas.
Create personalized, compelling, and navigating content by leveraging AI tools.
Adopt the right tactics, techniques, and tools to promote, manage, and distribute your content.
Measure content marketing success using metrics.
Boost content marketing performance.
Identify target audiences' insights and craft creative brief (i.e., brand story, product or service details, etc.)
Covered topics are:
Content marketing definition
Content intent
Buyer personas
Content topics (topical and evergreen) idea generation and creative brief
Content creation and curation
ChatGPT's impact
Content scheduling
Content performance analyzing
Social Media Marketing
What are the 2023 social media trends? Of course, the rise of ChatGPT, Twitter's rebrand to X, Threads launch, and the merging of the metaverse. What's next in 2024? Will you keep pace with trends and skyrocket your business sales? Helping you achieve your business goals and enrich your social media marketing strategies, we redesigned our module, which helps you in:
Setting up a dynamic and powerful social media presence.
Unlocking social commerce to maximize its revenue potential through the right channels and tactics.
Driving business sales via powerful paid social campaigns.
Finding out the right and profitable social platforms that suit your business.
Building, managing, and sustaining a thriving social community.
Covered topics are:
Influencing customer journey through social media
Social media algorithms' working details
Insights of Facebook, WhatsApp, Instagram, Twitter (X), and LinkedIn
Social media video platforms: YouTube and TikTok
Social commerce channels
Sustaining and engaging a Social Community and audience
Successful and revenue-generating five tricks for a social campaign
SEO (Search Engine Optimization)
Explore the future of SEO trends to rank higher, generate more traffic, and connect with more potential customers. As an updated course module, Search Engine Optimization, you explore the power of SEO strategy (Keyword research to three pillars of success). Also, you’ll be able to -
Boost your business online presence through organic search rankings.
Track keyword rankings, organic traffic, and website conversions.
Get insights of best-known free and paid SEO tools insights.
Explore the transformative impact of AI on SEO.
Measure success via SEO metrics and strategy based on data-driven decisions.
Covered topics are:
Search Engine Results Page (SERP) details
Search Engine’s page rankings factors and page experience ranking signal
How to conduct SEO keyword research
Google search console
On-page, off-page, and technical optimization
SEO tools (Free)
AI SEO tools (i.e., ChatGPT, etc.)
Google Analytics (GA4)
Are you a marketing professional or new to the digital marketing game? Triggers Academy’s GA4 module introduces all the latest revolutions in digital analytics. From navigating legal responsibilities to privacy policy, you’ll be able to:
Set up and configure GA4.
Harness the power of AI-enhanced features.
Maximize marketing data insights and analytics.
Transfer data into actionable insights through GA4 optimizing.
Enhance campaign impact and optimize funnel reports, GA4 reports, and many more.
Covered topics are:
GA4 (Google Analytics 4) fundamentals
Analytics, Data privacy, and protection
GA4 account set-up
Linking to other tools
GA4 events type, including advanced custom ones
Key GA4 reports
UTM tracking through URL Builder
Real-time data and analytics in GA4
Audiences in GA4
Paid Search (PPC) and Display Advertising
Have you noticed the rise of generative AI, automation, new developments, voice search, and the lucrative new ad formats? We understand the marketing challenge that you face as professionals in your paid search strategies. Let’s unlock PPC advertising power and capture active consumers through product or service research with us!
From fundamental PPC and display advertising to hands-on optimization platforms like Google Ads, you’ll be able to -
Master paid search advertising techniques, pay-per-click campaigns, and best practices for effective budget management.
Differentiate between campaign ad formats, types, and audience targeting options.
Adopt paid search, display, and video campaign metrics and key tactics (Google Ads bid auctions, maximum ROI campaign, and performance).
Covered topics are:
PPC Keyword research
Google Ads (Budget and bidding)
PPC Campaign creation strategies
Video and display advertising formats and ads running hacks
Remarketing campaigns for display and video
GDN, AI, and Performance Max
Paid search metrics and reports
Campaign optimization (video and display)
Demand generation targeting
Email Marketing
Email marketing goals are increasing CTR (Click-through rates), improving user experience, creating a brand sense, connecting with customers, and many more. With Triggers Academy, you explore key tools and techniques that help you unlock the automation power and streamline your campaigns.
With this course module, you’ll be able to:
Navigate the legislative landscape (email permissions), understand email's role in omnichannel campaigns, data protection, and how to reinforce the message of your brand.
Build email principles, marketing automation strategies, and CRM for more personalized email campaigns.
Craft compelling and actionable emails, design balanced messages, and in-depth insights into powerful tools that drive results, generate leads, and retain customers.
Manage and boost email campaigns and CTRs and overcome challenges (delivery and inbox placement).
Utilize metrics and tactics and optimize campaigns.
Covered topics are:
Email and omnichannel marketing
Legislation and regulations of email marketing
CRM (Customer Relationship Management)
Market automation
Workflows of email marketing and benefits
Attention-grabbing email subject lines and engaging copy
Email design and image hacks
Email campaign delivery challenges
Optimizing email campaign performance
A/B testing for email optimization
Website Optimization and ECommerce
Website optimization, or ECommerce website optimization, is the one and only goal to increase revenue. From brand to reputed eCommerce, businesses focus on improving user experience, traffic, and conversions to smoothen customer interaction on their site.
With this course module, you’ll be able to:
Craft a responsive, mobile-friendly, and user-centered website that speeds up your business site, improves on-page SEO, and more.
Track and measure audience activity, evaluate, and optimize performance.
Implement UI/UX best practices that give customers a smooth interaction with your website’s intent, i.e., CTAs, menus, and many others.
Plan and implement a powerful digital storefront or eCommerce store.
Create a customer-friendly shopping cart, product detail pages, product listing pages, and more.
Covered topics are:
Design principles (i.e., website's main pages, product page layout, etc.)
UI and UX
Website optimization and the Buyer’s journey
A/B testing for Website optimization
ECommerce solutions and marketplaces
Website metrics
FAQs
Do We Provide certificates?
Of course. The DMI Pro V10 is a certified digital marketing professional program.
Does Triggers Academy offer live training sessions?
Yes, of course. At Triggers Academy, you get live training sessions. For more details, feel free to email or contact us.
